WEBSITE TRAFFIC.

WHY TRAFFIC MATTERS.

2017

By 2017, there will be more internet traffic than all prior internet years combined. Wi-Fi and mobile-connected devices will generate 68% of all internet traffic by 2017. (statista.com)

  • Website traffic is the basis for digital marketing
  •  It is important to plan where your traffic comes from (Organic, Paid, Social, Content Marketing, etc.)
  • The higher quality of traffic is equal to the higher your conversion rate will be

WHAT IS TRAFFIC?

Website traffic is every single visitor who comes to your website and becomes an opportunity for you to generate a lead, a sale, a download or any kind of interaction with you and your business. When it comes to website visits it’s also about the quality of traffic that arrives on your website. Website traffic and conversion rates are very much related as both can be worked on easily to grow your business. Getting more website traffic all starts with knowing your customer: Where do they live? How old are they? What products they usually buy? Which movie they like? How potential visitors do their research online? Using each of these information allows us to identify “strangers” online and turn them into visitors to your website. We qualify your website visitors.

OUR APPROACH TO TRAFFIC ACQUISITION.

To generate quality traffic to your website, we would first describe your typical website visitors. Knowing your future customer is key in digital marketing. We will then use different tactics to find them online. There are usually 2 ways to get traffic to your website, organically or paid traffic. Organic traffic also called Search Engine Optimisation (SEO) requires a keyword optimised website, clean code and a clear content strategy. Organic website traffic can also come from social media such as Facebook, Instagram, Linkedin or Weibo. On the other hand we have paid traffic, also known as Google AdWords which is the most popular one. As we know the characteristics of your potential new customer we would also be able to attract traffic via Social Media Advertising, as very popular source of website traffic besides Google AdWords. All traffic channels such as Google and Facebook have one thing in common, they both look at great content that the potential customer can engage with. This could be either via an impressive ad copy, a great blog article, an entertaining video or an educational infographic.

GET YOUR FREE QUOTE

OUR TRAFFIC ACQUISITION PROCESS.

BUSINESS ANALYSIS

Understand your business needs and marketing goals

DEFINE YOUR TARGET

Describe your potential customer to understand your visitors characteristics.

PLAN

Planning the best traffic channels by budget and traffic volume based on your potential customers.

SET KPI

Agreeing budget and conversion rate to increase sales and leads for your business

PERFORMANCE MEASURE

Optimize your website traffic by mutually agreed performance measures.

Work with us and increase your traffic acquisition now!

MORE SOLUTIONS

SEARCH ENGINE OPTIMIZATION

We will use content that fit your potential clients to attract visitors to your site and convert them with forms and calls to actions.

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PAID SEARCH ADVERTISING

We identify who and where your audience is in order to bring yo qualified traffic at a lower cost.

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ONLINE PR

Use the power of KOLs to leverage on their community and influence their decision making process.

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